Press "Enter" to skip to content

Episode 20: The Power of Split Testing

In this episode we talk about the power of split testing, and how it can dramatically help your copy perform.

Show Notes:

  • The world record holder for reciting pi
  • Split testing the floor numbers in tall buildings
  • The most effective way to split test
  • The number 1 copy segment to test
  • 4 Big money-making parts to test
  • How changing one word can make the difference between success and failure
  • Understanding Statistical significance
  • How to updated and change your products / emails based on the results of your split tests
  • Kimberly’s Website
  • Bobbie’s Website

Thanks for listening

Leave a Reply

Your email address will not be published. Required fields are marked *