Press "Enter" to skip to content

Episode 18: Special Episode – How Marketing Has Changed

In this special episode Kimberly and I breakdown old ads and discuss how things have changed over the years.

Show Notes:

  • The sugar ad
  • Storytelling at its finest.
  • Using a metaphor to get your point across
  • Recognizing the lack of Call to Action
  • Simple easy to read ad that doesn’t have fluff words
  • How we would update the ad for Direct Response or current trackable metrics
  • The Campbell’s ad
  • Good brand awareness
  • Use the language of the times
  • Telling the story vs Painting the picture
  • Discussing Wasted Space
  • Kimberly’s Website
  • Bobbie’s Website

Thanks for listening

Leave a Reply

Your email address will not be published. Required fields are marked *