In this episode we talk with Fernando Angulo from SEMRush about how to maximize copy for voice search and Artificial Intelligence (AI). To get your free 1-month trial of SEMRush click here. Show Notes: The…
Posts published in “Guest Interview”
In this episode Kimberly and I talk with Copywriting expert Lindsay Hotmire about her unique Un-Branding Method. Show Notes: The dangers of using “guru” swipe copy How frameworks and formulas can hurt your brand “What…
In this episode we talk with Ken Bator about how to brand your company experience from the ground up. Show Notes: Which brand of cereal did you grow up with? Your brand isn’t what you…
In this episode we interview Jenny Edwards about how to build trust and put your audience in the hero’s journey into your marketing. Show Notes: The power of storytelling What is the hero’s journey Steps…
In this episode we continue the conversation with Matt Hall about the importance of the right visual and copy that convert. Show Notes: Top 3 things copywriter should remember when working with designers How good…
In this episode we talk with Matt Hall about the importance of the right visual and copy that convert. Show Notes: How visual is important Identify what good designs that convert Identifying your goals and…
In this episode we interview Mark on his process to create a winning Ad for any platform. Show Notes: The kid method of marketing to get what they want. The 1 word, three bullet method…