In this episode we talk about how to get the creative juices flowing to write awesome copy. Show Notes: Sometimes you have to walk away from what you’re doing. Give your brain space to process…
Chatting With Copywriters
In this episode we talk with Fernando Angulo from SEMRush about how to maximize copy for voice search and Artificial Intelligence (AI). To get your free 1-month trial of SEMRush click here. Show Notes: The…
In this episode Kimberly and I talk with Copywriting expert Lindsay Hotmire about her unique Un-Branding Method. Show Notes: The dangers of using “guru” swipe copy How frameworks and formulas can hurt your brand “What…
In this episode we talk about guiding your audience through each stage of your launch. Show Notes: Your sales page guides your customer from knowing that they have a problem and need a solution to…
In this episode we talk with Ken Bator about how to brand your company experience from the ground up. Show Notes: Which brand of cereal did you grow up with? Your brand isn’t what you…
In this episode Kimberly and Bobbie discuss one year of podcasting, the future of podcasting, and more. Show Notes: Do you set New Year’s Resolutions? Goals vs Resolutions Reviewing the numbers from last year Bobbie’s…
In this episode we interview Jenny Edwards about how to build trust and put your audience in the hero’s journey into your marketing. Show Notes: The power of storytelling What is the hero’s journey Steps…
In this episode we talk about how to get the first draft done no matter what. Show Notes: How to create your first draft Why the first draft is a great way to gather your…
In this episode we talk about overused marketing phrases. Show Notes: What are the different phrases that are overused in marketing How to avoid using overused phrases in marketing How to add value to your…